Shopping via smartphones to touch $40 million: Study


MUMBAI: Online purchases created through mobile phones are likely to touch $40 zillion by 2016 from the current level connected with $30 million, in line with a joint review by Assocham in addition to Grant Thornton.

An additional 2 hundred million Indians can access internet yearly three years, with flavor them coming on the web through smartphones, in line with the study 'Law & Technological innovation: Evolving challenge as a result of fraud in E-commerce sector'.

Online travel characterizes the Indian e-commerce market which have a practical the global marketplace where it contributes an inferior share, it claimed.

The number connected with users making online transactions has grown exponentially and it's also expected to boost from 11 zillion in 2011 in order to 38 million within 2015, the survey said, adding that above 75% of online surfers are in this group of 15-34 decades.

Online travel makes up nearly 71% on the domestic e-commerce business and contains grown at some sort of compounded rate connected with 32% annually in between 2009 and 2013, the research said.

E-retailing, however, accounts for only 8. 7% of organized retail and only 0. 3% connected with total retail revenue, it added.

Perhaps surprisingly, women's share within e-commerce market increases from 26% within 2013 to 35 per cent in 2016, this report highlighted.

The absolute maximum demand for on the web retail exists all over 4, 000-5, 000 cities and cities within India, and there is absolutely no significant presence connected with physical retail within almost 95% of the locations, it pointed out.

High real house cost was cited among the main reasons precisely why organized retail struggles to expand at rates expected earlier, this report said.

The domestic e-commerce marketplace is estimated to develop at a compounded price of 63% per year, to reach with regards to $8. 5 million by 2016, it added.
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